
Layout's Rug Festival!!
The Layout Festival, which begins with the arrival of spring, is now in its third year.
This spring, in addition to Nakameguro and Naha, we will be opening a new store at Plaza House in Okinawa City, so the event will be held at three stores!
〇Period: 4/20-5/6
Participating stores:
Layout Nakameguro store / Layout Okinawa store / Layout Plaza House store (pre-opening) / Online site
〇15% off all items (excluding TANSAN GABBEH)
I absolutely love rugs!!
As many of you may know, the Layout staff's love for rugs is so overwhelming that it even impresses owners.
They are like important members of Layout, spending time together every day.
When we carry out quality inspections on newly arrived rugs, we carefully check each one and enjoy finding the ``good points'' of each rug.
So when a customer's favorite rug leaves, I sometimes feel a complicated mix of emotions, like happiness and sadness...
We want to deliver a proper rug!!
Layout aims to be a brand that anyone can purchase rugs with confidence.
Even if you don't know much about rugs, we want you to feel at ease when you find one you like.
We support our customers in providing peace of mind that cannot be verified.
Supporting peace of mind
Layout employs four craftsmen in its own local workshop.
They check the condition of the rugs we purchase and are responsible for finishing and repairing them.
When it comes to handmade rugs, the focus tends to be on the weaving process, but there are many steps involved in completing a rug, and the finishing process is one of the most important steps in determining the value of the rug.
The condition of vintage rugs in particular varies greatly depending on how they are used and stored, so the cleaning process as well as repairs are important.
Local businesses all say that the products have been washed, but it is not possible to verify when, where, or how they were washed.
Even if they have been washed, they may have been stored in a warehouse for a long time or mixed in with dirty rugs, and although it is difficult to tell by appearance, they are often not in good condition.
At Layout, we have our rugs cleaned by local dry cleaning factories, but since each factory has its own specialty, we ask different factories to clean our tribal rugs and Gabbehs.
There are a variety of skilled and not so skilled factories in the area, so we took the time to carefully select a factory that offers reliable Layout quality, checking the finished product.
Rugs that have not been properly cleaned may have dust on them that can cause allergies or odors, so care should be taken when purchasing one.
With the help of many colleagues, we are able to introduce Layout quality rugs to our customers.
Staff First Rag
KOMATSU
・The first rug I bought and what made me decide

The first rug I chose was a 90x60cm, high-quality Gabbeh rug with a fine weave. It has a loose design reminiscent of a landscape painting, depicting happy deer and people, but the fineness of the weave is what made it feel so carefully made. It also has sapphire-like blue flowers blooming on it.
To be honest, I wasn't that impressed when I first saw it, but after seeing it every day in the store for several months, I grew to like it more and more, and eventually, without even thinking about where to put it, I felt a sense of duty to bring it home. Now I enjoy it in a variety of places, such as by my bedside, by the window, and in front of the door to my bedroom.
・The appeal of rugs <br>The appeal of rugs is that once you lay them down, they become an important and indispensable item.
I came across a rug woven by an unknown weaver in a faraway foreign country.
This is the ultimate item because it not only creates a space that gives you a sense of human warmth and comfort, but also offers convenience such as humidity control, soundproofing, and preventing dust from flying around.
-What kind of rug do you like ?<br>Traditional designs are attractive, but I tend to choose rugs that are a little quirky, charming, and playful.
I like rugs with pictures of animals or people, heartwarming designs, and rugs with bold changes in the design or color of the wool yarn halfway through that make you wonder, "Why here?"
I feel like the slightly casual design gives a glimpse into the weaver's personality, making them seem both friendly and strong.
- Advice on choosing a rug <br>For those who don't know what kind of rug to choose, I always tell them to first look at and touch as many rugs as possible.
By looking at a wide variety of rugs, you will be able to narrow down your favorite colors and designs, and by looking at the appearance of the rug, you will be able to tell whether it will suit your room.
Once you find a rug that really appeals to you, the timing of purchasing it is also important. We understand that you may be hesitant to take the plunge due to the phrase "a lifetime purchase" or your budget, but please be brave, take a deep breath, and go for it.
The moment when you think, "I want to praise myself for having the courage to do that," will come quite soon.
UCHII
・The first rug I bought and what made me decide

Around that time, I had just bought a car that I had been longing for since my student days, so I chose two 40cm square Gabbeh rugs for the car seats.
Since my car is light blue both inside and out, I was looking at a variety of colors to choose from, but in the end, I fell in love at first sight with the adorable camel and lion, a color that wasn't even on my radar. We're enjoying a drive together.
The appeal of rugs <br>Rugs are filled with many stories. I especially like to imagine the journey vintage rugs have taken to get to where they are, and the people who have cherished them. It's all just my imagination, but it's romantic!
・What kind of rugs do you like ?<br>I like rugs with quirky animals that have the warmth and fun that only handmade items can have, but recently I've also been interested in cool, traditional designs!
・Advice on choosing a rug <br>We often hear people say that rugs with many colors are difficult to match with the room, but that's not actually the case.
Because it comes in so many colors, it picks up the colors of the sofa, curtains, cushions, flower vase, and other items in the room, helping to connect the space.
Don't limit your choices, just look at our wide selection and find your favorite!
Kikkawa
・The first rug I bought and the deciding factor <br>When I was living alone, my room wasn't very big, so I often spent time sitting on the floor by my bed.
I bought a Gabbeh rug with a runner size of 120 x 40 cm!
It's cushioned so you don't get hurt even when sitting on the floor, and the colorful colors make it a great accent piece for your room.
Now it's a big hit in the kitchen!

The appeal of rugs <br>The rugs are appealing in that the identity of the weaver is reflected in them, such as the sudden change in thread color halfway through, the color scheme, and the unfinished animals. If the center of the design is slightly off, you can feel the warmth of the person making you want to pick it up.
・What kind of rugs do you like? <br>I love rugs with cute animals on them.
There's something really appealing about animals that don't make too much of a statement, but still have a presence that seems to say, "I'm here."
That said, the new rug I recently got is a bright red one with no animals on it!
・Advice on choosing a rug <br>A rug can be the focal point even on its own, but one of its charms is that you can combine them like a puzzle to create a stylish look. Since this rug will be with you through your life, be sure to choose one with a design you like.
Amaike
・The first rug I bought and what made me decide

My first rug was a tribal rug about 100cm long. I was captivated by the subdued green color and the cuteness of the deer family, so I decided to get this one.
I was so excited when I laid it out in the empty room I had just moved into.
Now I have it in front of my clothes rack and enjoy choosing clothes every day.
・The appeal of rugs <br>I think it's the exquisite balance they have, where they have the warmth of something handmade, but are also packed with delicate techniques.
Even though it was intricately woven up to the middle, it made me chuckle, like "Where did the lower half of your body go?" I feel a sense of love.
That's what I find so appealing about rugs.
・What kind of rugs do you like ?<br>I like rugs with silly-looking birds on them.
Of course, I'm not being nasty...
I find myself liking birds that have a relaxed appearance when I look at them, even if they don't have a weak-willed face or a strange color.
- Advice on choosing a rug Wouldn't it be perfect if you could find a rug that you would want to spend the rest of your life with?
If you find it difficult to reach that state from the start, we recommend choosing something that resonates with you.
Human intuition is a wonderful thing and is usually correct.
Please keep your ears open when choosing a rug.
Nakamoto
・The first rug I bought and what made me decide

A tribal rug the size of a doormat.
I was drawn to the fluorescent colors that were used as accents and decided to buy it. I was amazed at how vibrant fluorescent colors could be produced from wool, and the freedom in the use of yarn completely changed my image of vintage rugs.
The base is a tone-on-tone mix of pink beige and reddish brown, which creates a nice atmosphere, and it matches well with the furniture in my room, so I like it. I first placed it in the entrance, and now I have it under my full-length mirror.
The charm of rugs Every year, when I buy a new planner, I first choose "one sticker of the year" from my special sticker collection and stick it on the cover. Just by doing that, I can give my mass-produced planner a sense of charm and attachment.
Although the scale is quite different, I think that putting a rug on the floor is similar to this. Just having your favorite rug under your feet instantly makes the room your own space.
Especially if it's handcrafted.
Handmade wool rugs bring a touch of comfort and softness to your life.
・What kind of rug do you like ? Rugs with nice colors.
I am drawn to pieces that are natural in color overall but have colorful accents, have a different color scheme than the standard, or have colors that clash but somehow still harmonize, as I can sense the maker's sense in them.
On the other hand, the coolness of natural, unintentional colors, such as those that have faded exquisitely over time, those with the unique luster of wool, and those made with undyed yarn, are also tasteful and attractive.
・Advice on choosing a rug
The rugs on display at Layout are carefully selected from a wide range of items, each purchased directly by buyers in the local area, carefully maintained by artisans, and rigorously inspected by store staff.
The next step is to choose a rug that suits you best.
Higa
・The first rug I bought and what made me decide

・The appeal of rugs <br>There are many appealing things about rugs, but I like the fact that they somehow feel like they're there for you. Just having them there soothes you, makes you feel at ease, and sometimes even gives you energy. You don't necessarily need one, but having one makes your everyday life that much more enjoyable♫
・What kind of rugs do you like ?<br>At first I was a fan of Gabbeh rugs! The simple patterns and the soft feel that seems to envelop you... I still love them to this day, of course, but recently I've been drawn to tribal rugs. I especially love the birds that make my jaw drop. I also love the combination of light blue and orange!
・Advice on choosing a rug <br>I think it's quite difficult to decide on one in one go. For those people, I think it's important to look at lots of different ones and think about it carefully. By doing so, you will gradually understand what you like, and one day you'll surely find your favorite rug! And when you come across a rug that you "love," think of it as fate and welcome it into your home. I'm sure you'll grow very attached to it as you live with it, and it will become an indispensable part of your life.
Akiyama
・The first rug I bought and what made me decide

Without even thinking about where I would put it or the size, I just thought, "Ah, this is great!" and was drawn to the aura the rug gave off, so I took the limp, sophisticated red one home with me.
It has now become an indispensable item, taking up a place in front of the chest of drawers in the living room.
・The appeal of rugs <br>Rugs are wonderful items that can instantly change the atmosphere of a room or surrounding area just by laying one down, bringing a sense of richness and enjoyment to your daily life.
You will be drawn to the simplicity and warmth that only handwoven items can offer, as well as the unique designs.
It's also great that you can easily mix and match and style them.
・What kind of rugs do you like ?<br>I like rugs that have a strong vintage feel and a sophisticated atmosphere. Just imagining the story behind how they got to where they are, with their wear and tear and fading, gets me excited.
The colour of the warp threads, the edges and the little touches of style at the kilim ends are also lovely points not to be missed.
・Advice on choosing a rug
The most important thing is intuition. If you have a strong feeling, then it's a good match and worth choosing.
The size, color, and feel are important, but try to imagine how I would like to live in it.
We recommend getting a piece that will lift your spirits and make you feel good.
Hirai
・The first rug I bought and what made me decide

Baluchi player rug for my room.
When I first became interested in rugs, the first thing that caught my eye was the Baluch player rug (pictured right).
I was excited to go to a carpet shop for the first time, wanting to see the real thing.
As I was being shown the rugs in the store, a delivery man happened to arrive carrying a rug. The rug had just returned from maintenance and was a Baluch player rug.
The pile of the doll was sparkling, and I felt that it was destined to come into my home, so I took it home. It was a big purchase for me at the time, but I'm really glad that I got it then.
It's been 10 years since we started living together, and we still use it carefully under the dining table in the living room.
・The appeal of rugs <br>Rugs always excite me.
The more you learn about the people, things, and events related to rugs, the more you fall in love with them. They have a mysterious charm. And above all, living with rugs is a lot of fun.
・What kind of rug do you like ?<br>The rug that makes you excited at that time.
I like rugs with my favorite motifs such as eight-pointed stars and memlinguists, rugs with exquisite abrasive gradations and sheen, rugs with intriguing structures, and rugs that inspire fun imaginations.
You'll love every episode of Rug's fateful encounter.
・Advice on choosing a rug
When choosing a rug at Layout, we want you to get the rug you love. It's often said that choosing a one-of-a-kind rug is difficult, but we put a lot of effort into quality control, including cleaning and maintenance, so that our customers can choose a rug that they love first and foremost.
This may not be obvious just by looking at the rug, but Layout is responsible for ensuring the quality of the rug, and we always want our customers to be able to choose the rug they like without any worries.
Online site
I am the AI manager who manages online sites.
That's not true.
Our friendly staff will be happy to assist you online.
Please feel free to contact us on LINE or Instagram!
Tips for choosing a rug!
Here are some things you should know when choosing a rug.
・Know the size of your sofa ・Know the size of your table ・Know the distance from your sofa to your TV stand ・Know the size of the space where you will be styling your rug ・Know the gap between the door and the floor where the rug may interfere ・Know your own feelings
Additionally, if you take photos of your room, it will be easier for our staff to help you find the perfect rug!
How to choose a rug
This should also be helpful! Please take a look!
15% off all items and free shipping!
Layout's sale is not a clearance sale.
We would like to express our gratitude to everyone who supports Layout on a daily basis!
And we hope to create an opportunity for someone somewhere who has a strong desire to own a Layout rug to purchase their first rug!
That's why new arrivals are also on sale.
And what's more, if you purchase a rug and furniture together at the Okinawa store, you will receive a 20% discount on the set...
15% off with coupon code
On the online site, please enter the coupon code [XXXXXX ] on the cart page when making a purchase.
Click here for various discount coupons and coupon codes
・Online exclusive offer: 15% off
→→→【 Coupon code sakurasaku】
◎Go find a rug
◎If you're unsure, use the OMIAI service!

At the store,
On the online site,
I found some rugs I like, but I can't decide on just one...
I'm a little worried about whether the size will fit...
If you are confused about these things,
Please feel free to use our matchmaking service.
Once you receive your rug, style it into your room and look at it, sit on it, touch it, and see how it suits you.
Because it will be your partner for the rest of your life, we want you to be satisfied with your purchase.
Even if you think something is a little different, you can rest assured that shipping is free both ways.